Valérie spent ten years in paramedical services at the Coopérative des techniciens ambulanciers de la Montérégie (CETAM), including five years in a dual role as Public Relations Officer and Paramedic. In that position, she managed media relations and recruitment for the cooperative and even stepped in as Interim Communications and HR Marketing Coordinator. During her tenure, she developed an effective recruitment campaign that not only met hiring goals but also elevated the public image of the paramedic profession.

She also contributed a regular health segment to FM 103.3’s morning show De bonheur le matin with Charles Gaudreau. Valérie joined the Exponentiel team in 2023.

Valérie holds a Minor in Communication Studies and a Certificate in Public Relations from Université de Montréal, as well as a Certified Associate in Project Management (CAPM) designation from HEC Montréal.

I’m driven by new encounters and by building strong, lasting relationships of trust with our clients.

I care deeply about civic engagement that helps strengthen community well-being. I’m actively involved in my municipality through citizen committees that support residents in underprivileged areas. I also serve on the board of PRAQ (Pour un réseau actif dans nos quartiers), an organization dedicated to social development and community participation.

I love when things move quickly—and even more when I can adapt just as fast. Agility and efficiency are, in my view, essential qualities in the field of public relations.