- Jul. 27, 2023
- Digital communications , Marketing communications
- Client: Diffusion Hector-Charland
- Non classifié(e)
- Written by: Exponentiel
Our cultural highlight of the summer!
Tamara Chiasson, MBA and Antoine Gagnon recently got together in Repentigny to discover Ta nouvelle flamme culturelle!
This summer promotional campaign is dedicated to the promotion of arts and culture and highlights the eclectic programming of the Ville de L'Assomption and the Ville de Repentigny, in collaboration with Théâtre Hector-Charland and Théâtre Alphonse-Desjardins!
For many months, part of our team worked hard on managing this project in collaboration with the various partners, coordinating contributors, ideating the campaign and writing publications for social networks, all with the aim of contributing to the success of this colourful summer campaign.
Ta nouvelle flamme culturelle had a major impact across Quebec, appearing on numerous highway signs, bus shelters and buses, as well as in Le Journal de Montréal, La Presse + and on TVA's Salut Bonjour.
This campaign was truly our cultural flame of the summer!